A Global EdTech Unicorn: Before, during and after COVID-19

長(zhǎng)江商學(xué)院 直播時(shí)間: 2020-04-12 20:45 播放次數(shù): 8175


席卷全球的新冠疫情給教育行業(yè)帶來(lái)了一場(chǎng)顛覆式的變革,越來(lái)越多的課程由線下轉(zhuǎn)到線上,這對(duì)于線上教育來(lái)說(shuō)的確是一個(gè)機(jī)遇,但同時(shí),線上教育企業(yè)也必須快速承擔(dān)起更大的責(zé)任,也因此面臨著諸多挑戰(zhàn)。

作為線上教育行業(yè)的獨(dú)角獸企業(yè),VIPKID擁有豐富的實(shí)戰(zhàn)經(jīng)驗(yàn),也正在經(jīng)歷的這場(chǎng)疫情帶來(lái)的變革。4月12日晚,VIPKID創(chuàng)始人兼CEO、長(zhǎng)江英文MBA項(xiàng)目2010級(jí)校友米雯娟將攜手長(zhǎng)江商學(xué)院市場(chǎng)營(yíng)銷學(xué)副教授李洋博士和長(zhǎng)江商學(xué)院助理院長(zhǎng)周立老師為大家?guī)?lái)“在線教育的機(jī)遇與責(zé)任”主題分享,本次分享將通過(guò)多平臺(tái)進(jìn)行全球直播。

  • 如何吸引和留住快速增長(zhǎng)期的新用戶?


  • 如何確保在線學(xué)習(xí)方式也能持續(xù)性提供高質(zhì)量的教育產(chǎn)品和服務(wù)?


  • 如何通過(guò)產(chǎn)品優(yōu)勢(shì)解決當(dāng)前的教育難題,承擔(dān)更多的社會(huì)責(zé)任?


  • 疫情過(guò)后,在線教育企業(yè)與線下學(xué)校的競(jìng)爭(zhēng)中如何保持獨(dú)特優(yōu)勢(shì)?

Agenda:

21:00 – 21:05 開(kāi)場(chǎng)介紹

21:05 – 21:45 主旨演講: 解碼VIPKID的成長(zhǎng):如何成為全球在線教育獨(dú)角獸? 主講人:米雯娟

21:45 – 22:25 巔峰對(duì)話及互動(dòng)問(wèn)答

議題主席:周立

對(duì)話嘉賓:米雯娟、李洋

22:25 – 22:30 總結(jié)


COVID-19 has caused great changes in education industry. An increasing number of offline courses have moved online, which is, indeed, an opportunity for online education companies. But at the same time, online education companies are now expected to shoulder more responsibilities, and are faced with more challenges accordingly. 


 As a unicorn company in online education industry, VIPKID is rich in experience and is undergoing the great changes brought about by the pandemic. CKGSB Global MBA Program is pleased to invite Cindy MI, Founder & CEO of VIPKID, CKGSB Global MBA alumna, to share with us her experience in the coming webinar on April 12:“A Global EdTech Unicorn: Before, during and after COVID-19”. 


 Here you canget to know 


How will online education platforms attract and retain customers during and beyond the outbreak? 


 What can online education do to make sure the high quality education is accessible to all people? 


 Can the online education industry sustain the current boom after schools return to their offline operations?


 Agenda 


 9:00pm-9:05pm 

 Opening Remarks byMr. ZHOU Li


 9:05pm-9:45pm 

 Keynote Speech

 "Decoding the Growth of VIPKID: An online education unicorn" byCindy MI 


 9:45pm-10:25pm 

 Dialogue 

 Panelists:Cindy MI,Prof. LI Yang 

 Moderator: ZHOU LI 


 10:25pm-10:30pm 

 Concluding Remarks 

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